me + my boys: This week at Clever Poppy HQ 🪡

Thursday, November 5, 2026

This week at Clever Poppy HQ 🪡

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Beginner Kits

Wash Away Embroidery Stickers

Hi there Britta!

We hope you are enjoying your week so far! Here's what's new this week at Clever Poppy.

In today's email:

Getting ready to start our Advent Calendar
Helpful highlights include lazy daisy tips & tricks
Maker spotlight: Denielle's spook-tactular project
In our world: A check in from Bess

Advent Calendar

We are counting down the days until we get to open our Advent Calendar with you all!

For those of you lucky enough to get your hands on our very first advent calendar before it sold out, this is your little reminder to not post any spoilers in our Facebook group.

Some people are gifting these, some are saving the surprise, and December is SO much more fun when nobody knows what's coming.

On the 1st December we'll kick things off properly with a Day 1 threads, spoiler-safe zones and all the unboxing chat you could want. Until then - try not to shake the box too hard 😉🎁

Helpful Highlights

This week, our Embroidery for Beginners Facebook group has been buzzing with creativity. Here are some of the highlights:

Looking for some tips for the lazy daisy? Check out the helpful comments on Phoebe's post here.
Want to customize your shoes with embroidery? Get inspired by Michelle's latest project here.
Sarah shared a smart way to store the floss you need for each project. Take a look here.
Want some helpful guidance for long and short stitch? Check out the advice given on Madalyn's post here.

Plus, tons of other inspiring posts are waiting for you...

JOIN OUR FREE BEGINNERS FB GROUP

Makers Academy Spotlight

This week, Makers Academy Member Denielle shared her own fun version of our Halloween Stitch Sampler 🎃

She said: "I had so much fun adding my own touches to this project. I hand-lettered a custom design in the center and swapped the pink French knot magic sprinkles for sparkly beads. They catch the light perfectly and add that extra bit of spooky magic! 💫

Fun fact! This Halloween sampler was the reason I fell down the Clever Poppy rabbit whole and joined the Maker’s Academy because this kit was sold out at the time. Thank you Clever Poppy Team for creating this awesome design and making everything so easy!"

JOIN THE MAKERS ACADEMY

In Our World

What a week! We've all been very busy prepping for our upcoming Black Friday sale starting next week.

I’ve been stitching some floral favourites wash away stickers onto all sorts of fun things (think another pair of shoes!!), working on the members' pattern for December and snapping cute lifestyle photos of new products coming very soon.

All while packing up to move house, so I’m currently surrounded by boxes, haha!